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Description and Learning Outcomes
"We must, indeed, all hang together or, most assuredly, we shall all hang separately." – MWGM Benjamin Franklin
Shriners hold a unique and influential position within Masonry, bridging Blue Lodges, Scottish Rite Valleys and York Rite Bodies. Our Shrine clubs and units are deeply embedded in local communities, and our Temples often enjoy financial strength unmatched by other Masonic bodies.
This presentation will explore a dynamic membership recruitment strategy where Shriners take the lead in partnership with Lodges and appendant bodies. We will dive into effective outreach methods, forming joint committees, financial leadership, and leveraging combined marketing efforts, including targeted social media campaigns. Drawing from the successes in Central Illinois, we'll share key insights and lessons learned to fuel your own efforts.
Join us as we rethink membership, challenge the status quo, and drive growth for the future of our Masonic family.
Learning Objectives
Following this session, learners will be able to:
- Examine strategies for building stronger partnerships between Shriners, Blue Lodges and appendant bodies.
- Explore practical tools for launching targeted social media campaigns and modern outreach efforts, designed to break down barriers to membership and engage a broader audience.
- Analyze how to effectively plan, budget and leverage the Shrine's financial leadership to support long-term membership recruitment.
