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More Than a Toast
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Session Descriptions
The Maui Shrine Club faced two immense challenges: declining participation post-pandemic and the devastation of the Maui wildfires. But their leadership refused to give up. They turned to the recently founded Order of the Inebriati – a group of passionate craft beverage enthusiasts within the club – to create a sanctuary for Noble brothers to find solace amidst the turmoil. What began as a shared love for craft beverages soon blossomed into a vital space for healing, fellowship and community. The OIO not only revitalized camaraderie within the club, but also became a powerhouse for fundraising and recruitment.
Join us for an inspiring session with Noble Johnny Ryan, OIO, founder and Maui Shrine Club president, as he shares their extraordinary journey. Discover how they harnessed the power of social media, launched the wildly popular Order of the Inebriati podcast, and even tapped into AI technology to build a thriving brand and tribe. You'll learn the secrets to establishing a successful brewers' unit in your own temple while navigating the intricacies of bylaws, legalities and cultural nuances.
Prepare for an interactive, visually captivating presentation that will leave you inspired – and maybe a little thirsty!
Learning Objectives
Following this session, learners will be able to:
- Revitalized Fellowship: Discover how the Order of the Inebriati (OIO) reunited members and built a stronger, more connected community.
- Boosted Membership and Fundraising: Learn how the OIO’s innovative activities attracted new members and significantly increased fundraising for the Aloha Temple.
- Enhanced Brand Identity: Explore how the OIO used social media, podcasts and creative marketing to establish a distinct and appealing brand that resonates.
- Reverse Mentorship Strategies: Uncover powerful techniques for younger Nobles to engage with and mentor their elders, bridging generational gaps and fostering collaboration.
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Don't Miss the 2025 Membership & Marketing Conference
The Shriners International Education Foundation (SIEF) Noble Academy presents its 2025 Membership & Marketing Conference April 10-12, 2025. Join us in sunny Orlando, Florida, at the Rosen Centre Hotel for three days of education, fun and fellowship! There is something for everyone to enjoy at this all-new destination and venue.
Apprentice Certificate Program
The Apprentice Certificate Program is an online education program focused on best practices in the areas of membership recruitment and retention, and marketing, communications, branding and public relations. It is part of the Noble Academy presented by Shriners International Education Foundation. To earn your Apprentice Certificate, you are required to attend all four virtual events in the 4th Annual Membership & Marketing Virtual Event Series. We encourage you to attend each event live to have the chance to interact with other learners and ask questions of the presenters. If you are not able to attend at the time of the event, you can watch on-demand and still receive credit. The deadline to view all events and receive your Apprentice Certificate is Friday, June 13, 2025.
